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Case study

Nexora

I supported a team shipping SEO analytics by keeping ingestion steady and dashboards snappy.

Usecases

What the product supports day to day.

  • Keyword ranking by domain, page, and cluster
  • Backlink and visibility scoring with CTR curves
  • Dashboards with device, country, and source filters
  • Alerts and scheduled crawls
  • Exports and integrations with BI tools

My contributions

A snapshot of the work I owned.

  • Designed CTR-based visibility calculations
  • Built ingestion workers and parser registry
  • Improved query performance with pre-aggregation
  • Added metadata endpoints for configurable dashboards

Role

Scope and responsibilities.

  • Backend engineer working with FastAPI
  • ClickHouse aggregations and Redis caching
  • CI/CD pipelines and release automation